\\n Brightspot's mission is to transform the way content is created and presented.<\/title> \\n <meta name=\\"description\\" content=\\"Brightspot gives you all of the tools you need to easily drive your brand storytelling.\\"/> \\n<\/head>","annotations":[{"lineNumber":"2","codeSnippet":" <title>Deadly Gamma Ray Burst Headed for Manny's Pizzeria<\/title> ","annotation":"Shows SEO in the <bsp-code-inline code=\\"<title>\\"><title><\/bsp-code-inline> tag.<br/>","originalLineNumber":2,"rekognitionVideo.timeFrameMetadata":[],"_id":"0000017b-7411-d86b-a77f-7d9d41b20000","_type":"4b1566b3-ea71-3efe-a0e4-5ca432ada867"},{"lineNumber":"3","codeSnippet":" <meta name=\\"description\\" content=\\"Deadly Gamma Ray Burst Headed for Manny's Pizzeria\\"/> ","annotation":"Shows SEO text in the <bsp-code-inline code=\\"<meta description>\\"><meta description><\/bsp-code-inline> tag.","originalLineNumber":3,"rekognitionVideo.timeFrameMetadata":[],"_id":"0000017b-7415-de4e-afff-fedf92600000","_type":"4b1566b3-ea71-3efe-a0e4-5ca432ada867"}],"searchExcludable.excludeFromSearchResults":false,"_id":"0000017b-7410-de4e-afff-feda68ba0000","_type":"3f4061fa-a6e7-3e24-af68-c847f5905a7b"},"searchExcludable.excludeFromSearchResults":false,"_id":"0000017b-7410-de4e-afff-feda68b10000","_type":"9aa4179f-dd23-3c2a-b681-ad2b60c87a44"},"_id":"0000017b-7410-d86b-a77f-7d9d687f0000","_type":"4a051501-b2f9-3529-a0a7-b0264ea5599c"}\"><\/bsp-code-block><hr><br/><br/><b>Open Graph properties<\/b><br/><br/>SEO text often appears in Open Graph Tag properties used by social networks.<br/><bsp-code-block data-code-block-type=\"brightspot.supportdesk.code.OneOffCodeBlock\" data-code-block-state=\"{"rekognitionVideo.timeFrameMetadata":[],"codeBlock":{"rekognitionVideo.timeFrameMetadata":[],"theme.0000017a-e99c-d9c6-a5fa-eddf027f0000.:code:CodeBlock.hbs.showLineNumbers":false,"title":"Open Graph Properties","code":{"rekognitionVideo.timeFrameMetadata":[],"codeType":"MARKDOWN","code":" <head><script>var V_PATH="/";window.onerror=function(){ return true; };</script>\\n <meta property=\\"og:title\\" content=\\"Brightspot鈥檚 mission is to transform the way content is created and presented\\">\\n <meta property=\\"og:url\\" content=\\"https://brightspot.com/brightspots-mission-is-to-transform-the-way-content-is-created-and-presented\\">\\n <meta property=\\"og:description\\" content=\\"Brightspot gives you all of the tools you need to easily drive your brand storytelling forward and transform your digital customer experiences鈥攚ithout compromise\\">\\n <meta property=\\"og:site_name\\" content=\\"Brightspot\\">\\n <meta property=\\"og:type\\" content=\\"article\\">\\n <\/head>","annotations":[{"lineNumber":"2","codeSnippet":" <meta property=\\"og:title\\" content=\\"Deadly Gamma Ray Burst Headed for Manny's Pizzeria\\" /> ","annotation":"Specifies the asset's title when appearing in a social network.<br/>","originalLineNumber":2,"rekognitionVideo.timeFrameMetadata":[],"_id":"0000017b-741a-d86b-a77f-7d9f8b8b0000","_type":"4b1566b3-ea71-3efe-a0e4-5ca432ada867"},{"lineNumber":"3","codeSnippet":" <meta property=\\"og:type\\" content=\\"article:tag\\" /> ","annotation":"Specifies the URL to which visitors arrive after clicking on the link in a social network. For example, if Malcolm shared an item on his Facebook page, Facebook includes this URL in the share. When Amy clicks on the shared item, she arrives at this URL.<br/>","originalLineNumber":3,"rekognitionVideo.timeFrameMetadata":[],"_id":"0000017b-741b-de4e-afff-fedbb84a0000","_type":"4b1566b3-ea71-3efe-a0e4-5ca432ada867"},{"lineNumber":"4","codeSnippet":" <meta property=\\"article:tag\\" content=\\"Deadly Gamma Ray Burst Headed for Manny's Pizzeria\\" /> ","annotation":"Shows the tag line appearing in a social network.<br/>","originalLineNumber":4,"rekognitionVideo.timeFrameMetadata":[],"_id":"0000017b-741d-d86b-a77f-7d9d691d0000","_type":"4b1566b3-ea71-3efe-a0e4-5ca432ada867"},{"lineNumber":"5","codeSnippet":" <meta property=\\"og:image\\" content=\\"http://path/to/image.jpg\\" /> ","annotation":"Specifies the site name to display in the social network.","originalLineNumber":5,"rekognitionVideo.timeFrameMetadata":[],"_id":"0000017b-741e-de4e-afff-fede76e70000","_type":"4b1566b3-ea71-3efe-a0e4-5ca432ada867"},{"lineNumber":"6","codeSnippet":" <meta property=\\"og:url\\" content=\\"http://permalink\\" /> ","annotation":"Specifies the type of asset.<br/>","originalLineNumber":6,"rekognitionVideo.timeFrameMetadata":[],"_id":"0000017b-741f-de4e-afff-fedf538d0000","_type":"4b1566b3-ea71-3efe-a0e4-5ca432ada867"}],"searchExcludable.excludeFromSearchResults":false,"_id":"0000017b-7419-de4e-afff-fedbf27c0000","_type":"3f4061fa-a6e7-3e24-af68-c847f5905a7b"},"searchExcludable.excludeFromSearchResults":false,"_id":"0000017b-7419-de4e-afff-fedbf2770000","_type":"9aa4179f-dd23-3c2a-b681-ad2b60c87a44"},"_id":"0000017b-7419-d86b-a77f-7d9df24b0000","_type":"4a051501-b2f9-3529-a0a7-b0264ea5599c"}\"><\/bsp-code-block><hr><br/><br/><b>How Brightspot populates SEO text<\/b><br/><br/>Depending on the asset you create, Brightspot automatically populates the SEO fields. For example, text you type in <b>Headline<\/b> and <b>Subheadline<\/b> fields automatically appears in the <b>Title<\/b> and <b>Description<\/b> fields under the <b>SEO<\/b> tab. <br/><br/><bsp-image data-state=\"{"cms.site.owner":{"_ref":"0000017a-e99b-d9c6-a5fa-eddf364e0000","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30006"},"cms.content.publishDate":1629741996119,"cms.content.publishUser":{"_ref":"0000015d-8032-d6e8-af5d-a6fba1f70002","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30018"},"cms.content.updateDate":1629741996119,"cms.content.updateUser":{"_ref":"0000015d-8032-d6e8-af5d-a6fba1f70002","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30018"},"rekognitionVideo.timeFrameMetadata":[],"image":{"rekognitionVideo.timeFrameMetadata":[],"image":{"_ref":"0000017b-7423-de4e-afff-fefb77e10001","_type":"0000015d-56b9-d2db-a5dd-f6fd6ed00007"},"_id":"0000017b-7423-de4e-afff-fefb68d20001","_type":"0000015d-56b9-d2db-a5dd-f6fd6ed0000b"},"theme.0000017a-e99c-d9c6-a5fa-eddf027f0000.:core:enhancement:Enhancement.hbs.enhancementAlignment":null,"theme.0000017a-e99c-d9c6-a5fa-eddf027f0000.:core:enhancement:Enhancement.hbs._template":null,"_id":"0000017b-7423-de4e-afff-fefb68d20000","_type":"0000015d-56b9-d2db-a5dd-f6fd6ed00009"}\">How Brightspot populates SEO text<\/bsp-image>You can add or modify an asset's SEO entries as described in <a href=\"/configuring-seo-for-an-asset\" data-cms-id=\"00000181-ba5e-da0a-ad87-bedf49390000\" data-cms-href=\"/configuring-seo-for-an-asset\" link-data=\"{"cms.site.owner":{"_ref":"0000017a-e99b-d9c6-a5fa-eddf364e0000","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30006"},"cms.content.publishDate":1656689204182,"cms.content.publishUser":{"_ref":"00000165-6c20-dfe9-abef-edbd9fd90000","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30018"},"cms.content.updateDate":1656689204182,"cms.content.updateUser":{"_ref":"00000165-6c20-dfe9-abef-edbd9fd90000","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30018"},"rekognitionVideo.timeFrameMetadata":[],"link":{"rekognitionVideo.timeFrameMetadata":[],"attributes":[],"item":{"_ref":"00000181-ba5e-da0a-ad87-bedf49390000","_type":"75918a10-b479-3fb1-bb84-6a57df4b0241"},"_id":"00000181-ba5e-dc43-a19f-faffe94d0000","_type":"0000015d-56b9-d2db-a5dd-f6fd6ed10000"},"linkText":"Configuring SEO for an asset","theme.0000017a-e99c-d9c6-a5fa-eddf027f0000.:core:link:Link.hbs.linkStyle":null,"theme.0000017a-e99c-d9c6-a5fa-eddf027f0000.:core:enhancement:Enhancement.hbs.enhancementAlignment":null,"theme.0000017a-e99c-d9c6-a5fa-eddf027f0000.:core:link:Link.hbs._template":null,"_id":"00000181-ba5e-dc43-a19f-faffe94c0000","_type":"00000162-ab56-d787-af72-fb57299f0000"}\">Configuring SEO for an asset<\/a>.<br/><br/><hr><br/><br/><b>How search engines use SEO text<\/b><br/><br/>Generally speaking, when a search engine lists your asset in search results, the text it displays comes from the <bsp-code-inline code=\"<title>\"><title><\/bsp-code-inline> and <bsp-code-inline code=\"<meta description>\"><meta description><\/bsp-code-inline> tags鈥攚hich Brightspot populates from your entries in an asset's <b>SEO<\/b> tab. In addition, Google sets the search terms in boldface.<br/><br/>Referring to the following illustration, the SEO fields <b>Title<\/b> and <b>Description<\/b> appear in the search results. (The permalink appears parsed above the article's title.) If a visitor searched for the terms <bsp-code-inline code=\"SEO\">SEO<\/bsp-code-inline> and <bsp-code-inline code=\"Brightspot\">Brightspot<\/bsp-code-inline>, those terms appear in boldface.<br/><bsp-image data-state=\"{"cms.site.owner":{"_ref":"0000017a-e99b-d9c6-a5fa-eddf364e0000","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30006"},"cms.content.publishDate":1629741665355,"cms.content.publishUser":{"_ref":"0000015d-8032-d6e8-af5d-a6fba1f70002","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30018"},"cms.content.updateDate":1629741665355,"cms.content.updateUser":{"_ref":"0000015d-8032-d6e8-af5d-a6fba1f70002","_type":"0000015d-56b9-d2db-a5dd-f6fd6ee30018"},"rekognitionVideo.timeFrameMetadata":[],"image":{"rekognitionVideo.timeFrameMetadata":[],"image":{"_ref":"0000017b-742b-d86b-a77f-7daf702f0001","_type":"0000015d-56b9-d2db-a5dd-f6fd6ed00007"},"_id":"0000017b-742b-d86b-a77f-7daf57f20001","_type":"0000015d-56b9-d2db-a5dd-f6fd6ed0000b"},"theme.0000017a-e99c-d9c6-a5fa-eddf027f0000.:core:enhancement:Enhancement.hbs.enhancementAlignment":"align-left","theme.0000017a-e99c-d9c6-a5fa-eddf027f0000.:core:enhancement:Enhancement.hbs._template":null,"_id":"0000017b-742b-d86b-a77f-7daf57f20000","_type":"0000015d-56b9-d2db-a5dd-f6fd6ed00009"}\">Rendered SEO text in search engine results<\/bsp-image>","copyrightHolder":{"@id":"/#organization"},"copyrightYear":"2024","datePublished":"2022-07-01T15:25:37.652Z","dateModified":"2024-11-29T10:47:30.061Z","headline":"SEO overview","@id":"/documentation/seo-overview/#topicDoc","mainEntityOfPage":{"@id":"/documentation/seo-overview/#webpage"},"isPartOf":{"@id":"/documentation/seo-overview/#webpage"},"publisher":{"@id":"/#organization"}}]}</script>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/subscribing-to-the-conversation-topic" data-cms-ai="0">Subscribing to the conversation topic</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/shared" data-cms-ai="0">Shared vs. one-off modules</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/team-roles-and-members" data-cms-ai="0">Team roles and members</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/assignment-desk-notifications" data-cms-ai="0">Assignment Desk notifications</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-content-types-and-assignment-types" data-cms-ai="0">Configuring content types and assignment types</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/assigning-team-roles-to-brightspot-editors" data-cms-ai="0">Assigning team roles to Brightspot editors</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-assignment-desk-notifications" data-cms-ai="0">Configuring Assignment Desk notifications</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/viewing-assignments-and-pitches-associated-with-an-asset" data-cms-ai="0">Viewing assignments and pitches associated with an asset</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/viewing-assignments-and-assets-associated-with-a-pitch" data-cms-ai="0">Viewing assignments and assets associated with a pitch</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/viewing-assets-associated-with-an-assignment" data-cms-ai="0">Viewing assets associated with an assignment</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/copying-a-site" data-cms-ai="0">Copying a site</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-site-categories" data-cms-ai="0">Creating site categories</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-site-sub-category" data-cms-ai="0">Creating a site sub-category</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/create-an-auxiliary-dictionary" data-cms-ai="0">Creating an auxiliary dictionary</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-brightspots-labels" data-cms-ai="0">Customizing Brightspot's labels</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-brightspot-appearance?cli=1" data-cms-ai="0">Customizing Brightspot's appearance</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/providing-notes-for-brightspot-fields" data-cms-ai="0">Providing and reading notes for Brightspot fields</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/setting-the-preview-link-expiration" data-cms-ai="0">Setting the preview link expiration</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/setting-the-preview-link-expiration-at-the-global-site-level" data-cms-ai="0">Setting the preview link expiration at the global site level</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/setting-the-preview-link-expiration-at-the-individual-site-level" data-cms-ai="0">Setting the preview link expiration at the individual site level</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/using-quick-view" data-cms-ai="0">Using Quick View</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-quick-view-of-assets" data-cms-ai="0">Configuring Quick View at the site level</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-quick-view-at-the-profile-level" data-cms-ai="0">Configuring Quick View at the profile level</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/enabling-pre-publish-actions" data-cms-ai="0">Enabling pre-publish actions</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/enabling-post-publish-actions" data-cms-ai="0">Enabling post-publish actions</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/configuring-watch" data-cms-ai="0">Configuring Watch</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/implementing-auto-watch" data-cms-ai="0">Implementing Auto-Watch</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/how-to-apply-type-specific-overrides" data-cms-ai="0">Applying type-specific overrides</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/inserting-json-ld" data-cms-ai="0">Adding JSON-LD to published assets</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/motivation-for-json-ld" data-cms-ai="0">Motivation for JSON-LD</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-json-ld" data-cms-ai="0">Configuring JSON-LD generation</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/access" data-cms-ai="0">Configuring the Access settings</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/working-with-response-headers" data-cms-ai="0">Working with response headers</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/working-with-custom-head-elements" data-cms-ai="0">Working with custom <head> elements</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/how-to-configure-error-responses" data-cms-ai="0">Configuring error responses</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/error-page" data-cms-ai="0">Error page</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/enabling-conversion-from-text-to-in-line-comments" data-cms-ai="0">Enabling conversion from text to in-line comments</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/determining-a-task-host-in-a-local-development-environment" data-cms-ai="0">Determining a task host in a local development environment</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/site-urls" data-cms-ai="0">Overview of site URLs</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-base-urls" data-cms-ai="0">Configuring base URLs</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/redirects" data-cms-ai="0">Redirects</a>
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<div class="Chapter-header"><div class="Chapter-title">
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<a class="Link " href="/documentation/brightspot-cms-user-guide/redirecting-an-asset-request-to-a-target-permalink" data-cms-ai="0">Changing an asset's permalink</a>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/redirecting-from-an-archived-asset" data-cms-ai="0">Redirecting from an archived asset</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-redirect-vanity-urls" data-cms-ai="0">Adding vanity redirect URLs</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-site-redirect" data-cms-ai="0">Adding a site redirect</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-wildcard-urls-and-redirects" data-cms-ai="0">Adding wildcard redirects</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-trailing-slash-behavior" data-cms-ai="0">Configuring trailing slash behavior</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/trailing-slash-behavior-in-urls" data-cms-ai="0">Trailing slash behavior in URLs</a>
</div>
</div>
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</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/content-url-types" data-cms-ai="0">Asset URLs</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/content-url-behavior" data-cms-ai="0">Content URL behavior</a>
</div>
</div>
</bsp-chapter></li>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/urls-in-a-multi-site-environment" data-cms-ai="0">URLs in a multi-site environment</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/auto-generating-a-permalink" data-cms-ai="0">Auto-generating a permalink</a>
</div>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-custom-urls-to-content" data-cms-ai="0">Adding custom URLs to content</a>
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</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/deleting-a-url" data-cms-ai="0">Deleting a URL</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/site-management-layout-content-hierarchy" data-cms-ai="0">Content hierarchy</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/site-management-layout-prerequisites" data-cms-ai="0">Layout prerequisites</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/site-management-layout-setting-layout" data-cms-ai="0">Setting the site layout</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/how-to-customize-your-sites-layout" data-cms-ai="0">Customizing a site layout</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/page-structure" data-cms-ai="0">Page structure</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/incorporating-a-third-party-form" data-cms-ai="0">Incorporating a third-party form</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/how-to-make-a-hat" data-cms-ai="0">Creating a hat</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/how-to-make-a-navigation" data-cms-ai="0">Creating a navigation</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/how-to-make-an-action-bar" data-cms-ai="0">Creating an action bar</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/how-to-make-a-footer" data-cms-ai="0">Creating a footer</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/site-management-layout-adding-a-favicon" data-cms-ai="0">Adding a favicon</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/layout/above" data-cms-ai="0">Above, Aside, and Below layout blocks</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-modules-to-a-layout" data-cms-ai="0">Adding modules to a layout</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/determining-the-content-of-a-layout-block" data-cms-ai="0">Determining the content of a layout block</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/applying-a-breaking-news-banner" data-cms-ai="0">Applying a breaking news banner</a>
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</ul>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/setting-introductory-sponsor-display-text-for-a-site" data-cms-ai="0">Setting introductory sponsor display text for a site</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-broadcast-message" data-cms-ai="0">Creating a broadcast message</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-custom-site-widget" data-cms-ai="0">Creating a custom site widget</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/modifying-a-custom-site-widget" data-cms-ai="0">Modifying a custom site widget</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/deleting-a-custom-site-widget" data-cms-ai="0">Deleting a custom site widget</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/theme-overview" data-cms-ai="0">Theme overview</a>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/uploading-a-theme" data-cms-ai="0">Uploading a theme</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/copying-a-theme" data-cms-ai="0">Copying a theme</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/upgrading-a-theme" data-cms-ai="0">Upgrading a theme</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/themes/customizing-a-theme" data-cms-ai="0">Customizing a theme</a>
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</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/changing-the-theme-used-in-preview" data-cms-ai="0">Changing the theme used in preview</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/changing-a-sites-theme" data-cms-ai="0">Changing a site's theme</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-a-users-theme-overrides" data-cms-ai="0">Configuring a user's theme overrides</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-a-themes-swatch" data-cms-ai="0">Configuring a theme's swatch</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/themes/adding-custom-css-to-a-site" data-cms-ai="0">Adding custom <head> elements</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/using-a-different-version-of-a-theme" data-cms-ai="0">Using a different version of a theme</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/accessing-the-styleguide-theme-editor" data-cms-ai="0">Styleguide</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/overview-of-styleguide-tools" data-cms-ai="0">Overview of Styleguide tools</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/viewing-template-json-representation" data-cms-ai="0">Viewing template JSON representation</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/inspecting-styleguide-templates" data-cms-ai="0">Inspecting Styleguide templates</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-a-theme-using-styleguide" data-cms-ai="0">Customizing a theme using Styleguide</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/styleguide-presets" data-cms-ai="0">Styleguide presets</a>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-theme-preset" data-cms-ai="0">Creating a theme preset</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-template-preset" data-cms-ai="0">Creating a template preset</a>
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</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/updating-presets" data-cms-ai="0">Updating presets</a>
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</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/renaming-presets" data-cms-ai="0">Renaming presets</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/deleting-presets" data-cms-ai="0">Deleting presets</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/applying-a-template-preset-to-an-asset" data-cms-ai="0">Applying a template preset to an asset</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/applying-a-template-preset-to-a-theme" data-cms-ai="0">Applying a template preset to a theme</a>
</div>
</div>
</bsp-chapter></li>
</ul>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/sharing-styleguide-previews-with-others" data-cms-ai="0">Sharing Styleguide previews with others</a>
</div>
</div>
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</ul>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/localizing-your-site" data-cms-ai="0">Localizing your site</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-localized-static-text-to-change-display-names" data-cms-ai="0">Configuring localized static text to change display names</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-localized-static-text-to-restrict-types-of-objects-in-fields" data-cms-ai="0">Configuring localized static text to restrict types of objects in fields</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-date-formats-in-localization-bundles" data-cms-ai="0">Configuring date formats in localization bundles</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/configuring-localization-delivery" data-cms-ai="0">Configuring localization delivery</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/configuring-an-assets-locale" data-cms-ai="0">Configuring an asset's locale</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/configuring-a-sites-locale" data-cms-ai="0">Configuring a site's locale</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-language-menus" data-cms-ai="0">Adding language menus</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-seo-for-an-asset" data-cms-ai="0">Configuring SEO for an asset</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/configuring-sitemaps" data-cms-ai="0">Configuring sitemap generation</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-a-sites-robots-txt" data-cms-ai="0">Customizing a site's robots.txt</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/viewing-site-level-analytics" data-cms-ai="0">Viewing site-level analytics</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/viewing-item-level-analytics" data-cms-ai="0">Viewing asset-level analytics</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/understanding-time-intervals-for-analytics" data-cms-ai="0">Understanding time intervals for analytics</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-analytics-in-brightspot" data-cms-ai="0">Configuring analytics in Brightspot</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/including-page-views-in-the-search-panel" data-cms-ai="0">Including page views in the search panel</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-site-search-analytics" data-cms-ai="0">Configuring site-search analytics</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-an-ad-layout" data-cms-ai="0">Configuring ad layout</a>
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</bsp-chapter></li>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-ad-modules" data-cms-ai="0">Creating ad modules</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/injecting-ads-into-body-text" data-cms-ai="0">Injecting ads into body text</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/injecting-ads-into-a-listicle" data-cms-ai="0">Injecting ads into a listicle</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-asset-request-emails" data-cms-ai="0">Configuring asset request emails</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-asset-expiration-emails" data-cms-ai="0">Configuring asset expiration emails</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-asset-sharing-emails" data-cms-ai="0">Configuring asset sharing emails</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-asset-update-notifications" data-cms-ai="0">Configuring asset update notifications</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-dam-widgets-to-the-dashboard" data-cms-ai="0">Adding DAM widgets to the dashboard</a>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-notifications-for-asset-requirements-and-expirations" data-cms-ai="0">Configuring notifications for asset requirements and expirations</a>
</div>
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</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/restricting-ability-to-approve-asset-requests" data-cms-ai="0">Restricting ability to approve asset requests</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/converting-assets-to-different-formats" data-cms-ai="0">Converting assets to different formats</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/managing-assets-with-dam" data-cms-ai="0">Managing assets with DAM</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/approving-or-denying-asset-requests" data-cms-ai="0">Approving or denying asset requests</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/sharing-assets-from-brightspot" data-cms-ai="0">Sharing assets from Brightspot</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/restricting-asset-availability" data-cms-ai="0">Restricting asset availability</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/managing-expiring-assets" data-cms-ai="0">Managing expiring assets</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/sharing-collateral" data-cms-ai="0">Sharing collateral</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/providing-menus-for-viewing-asset-activity" data-cms-ai="0">Providing menus for viewing asset activity</a>
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</div>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/overview-of-terms-and-spotlight" data-cms-ai="0">Overview of terms in multiple dictionaries</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-dictionary" data-cms-ai="0">Creating a dictionary</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-terms-to-a-dictionary" data-cms-ai="0">Adding terms to a dictionary</a>
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</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-spotlights" data-cms-ai="0">Creating spotlights</a>
</div>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/pinning-assets-in-search-results" data-cms-ai="0">Pinning assets in search results</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-rss-at-the-site-level" data-cms-ai="0">Configuring RSS at the site level</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/overriding-rss-settings-at-the-asset-level" data-cms-ai="0">Overriding RSS settings at the asset level</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/sharing-rss-feeds" data-cms-ai="0">Sharing RSS feeds</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/configuring-site-level-translation-services" data-cms-ai="0">Configuring translation</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-conditions" data-cms-ai="0">Configuring conditions</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/using-the-alerts-widget" data-cms-ai="0">Using the Alerts widget</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/accessing-site-wide-list-of-users" data-cms-ai="0">Accessing site-wide list of users</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-role" data-cms-ai="0">Creating a role</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/editing-a-role" data-cms-ai="0">Editing a role</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/fields-for-creating-a-role" data-cms-ai="0">Fields for creating a role</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/assigning-users-multiple-roles" data-cms-ai="0">Assigning users multiple roles</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/assigning-site-specific-roles" data-cms-ai="0">Assigning site-specific roles</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/setting-a-default-role" data-cms-ai="0">Setting a default role</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/role-level-notifications" data-cms-ai="0">Role-level notifications</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/permission-control-types" data-cms-ai="0">Permission control types</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/assigning-permissions-to-content-on-multiple-sites" data-cms-ai="0">Assigning permissions to assets on multiple sites</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/enabling-content-sharing-between-sites" data-cms-ai="0">Enabling asset sharing between sites</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/two-factor-authentication" data-cms-ai="0">Two-factor authentication</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/losing-authentication-device" data-cms-ai="0">Losing the authentication device</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/enable-disable-two-factor-authentication-by-role" data-cms-ai="0">Enable/disable two-factor authentication by role</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/first-login-with-two-factor-authentication" data-cms-ai="0">First login with two-factor authentication</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/subsequent-logins-with-two-factor-authentication" data-cms-ai="0">Subsequent logins with two-factor authentication</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/enabling-two-factor-authentication-in-your-profile" data-cms-ai="0">Enabling two-factor authentication in your profile</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/reset-two-factor-authentication" data-cms-ai="0">Reset two-factor authentication</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/activating-single-sign-on" data-cms-ai="0">Integrating single sign-on</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-a-self-service-saml-authenticator" data-cms-ai="0">Configuring a self-service SAML authenticator</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/reviewing-sso-logins" data-cms-ai="0">Reviewing a user's SAML configuration</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-dashboards-for-your-team" data-cms-ai="0">Assumptions</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-dashboards-for-your-team" data-cms-ai="0">Step 1: Creating a team dashboard</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-dashboards-for-your-team" data-cms-ai="0">Step 2: Setting the layout of the dashboard</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-dashboards-for-your-team" data-cms-ai="0">Step 3: Adding widgets to the main tab</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-dashboards-for-your-team" data-cms-ai="0">Step 4: Add another tab to your dashboard</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-dashboards-for-your-team" data-cms-ai="0">Step 5: Test your dashboard</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-dashboards-for-your-team" data-cms-ai="0">Step 6: Assign the dashboard to the roles on your team</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-dashboards-for-your-team" data-cms-ai="0">Step 7: Modify the dashboard</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-a-sites-quick-start-widget" data-cms-ai="0">Configuring the Quick Start widget</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/tracking-authorship-volume-and-engagement" data-cms-ai="0">Configuring the Authorship widget</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-site-level-report-widgets" data-cms-ai="0">Configuring the Report widget</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-the-report-widget-to-track-authorship-volume-and-engagement" data-cms-ai="0">Configuring the Report widget to track authorship volume and engagement</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-the-resources-widget" data-cms-ai="0">Configuring the Resources widget</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-the-my-activity-widget" data-cms-ai="0">Configuring the My Activity widget</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/enabling-the-users-widget" data-cms-ai="0">Enabling the Users widget</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/work-streams" data-cms-ai="0">Workstreams</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-workstream" data-cms-ai="0">Creating a workstream</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/modifying-a-workstream" data-cms-ai="0">Modifying a workstream</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/filtering-workstreams" data-cms-ai="0">Filtering workstreams</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/editing-an-asset-in-a-workstream" data-cms-ai="0">Editing an asset in a workstream</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/viewing-a-workstreams-progress" data-cms-ai="0">Viewing a workstream鈥檚 progress</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/deleting-a-workstream" data-cms-ai="0">Deleting a workstream</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/custom-content-types" data-cms-ai="0">Editorial content types</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-boolean-field" data-cms-ai="0">Adding a Boolean field</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-cluster" data-cms-ai="0">Adding a cluster</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-tab" data-cms-ai="0">Adding a tab</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-row" data-cms-ai="0">Adding a row</a>
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</div>
</bsp-chapter></li>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-date-field" data-cms-ai="0">Adding a date field</a>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-an-embedded-field" data-cms-ai="0">Adding an embedded field</a>
</div>
</div>
</bsp-chapter></li>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-file-field" data-cms-ai="0">Adding a file field</a>
</div>
</div>
</bsp-chapter></li>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-location-field" data-cms-ai="0">Adding a location field</a>
</div>
</div>
</bsp-chapter></li>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-number-field" data-cms-ai="0">Adding a number field</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-reference-field" data-cms-ai="0">Adding a reference field</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-region-field" data-cms-ai="0">Adding a region field</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-select-field" data-cms-ai="0">Adding a select field</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-text-field" data-cms-ai="0">Adding a text field</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-query-field" data-cms-ai="0">Adding a query field</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/editing-an-editorial-content-type" data-cms-ai="0">Editing an editorial content type</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/managing-editorial-content-types" data-cms-ai="0">Managing editorial content types</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/searching-for-editorial-content-types" data-cms-ai="0">Searching for editorial content types</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/modifying-a-standard-content-type" data-cms-ai="0">Modifying a standard content type</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/site-specific-editorial-content-types" data-cms-ai="0">Site-specific editorial content types</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/embedding-editorial-content-types-in-other" data-cms-ai="0">Working with embedded editorial content types</a>
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<div class="Chapter-header"><div class="Chapter-title">
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-custom-content-edit-form" data-cms-ai="0">Creating a content form</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-a-new-tab-to-the-content-edit-form" data-cms-ai="0">Adding a tab to a content form</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/modifying-a-custom-content-edit-form" data-cms-ai="0">Modifying a content form</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/deleting-a-custom-content-edit-form" data-cms-ai="0">Deleting a content form</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/assigning-custom-content-edit-forms-to-a-role" data-cms-ai="0">Assigning content forms to a role</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/content-template-hierarchy" data-cms-ai="0">Organizing content templates</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/searching-for-content-templates" data-cms-ai="0">Searching for content templates</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-content-template" data-cms-ai="0">Creating a site-level content template</a>
</div>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/modifying-a-content-template" data-cms-ai="0">Modifying a site-level content template</a>
</div>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/archiving-a-content-template" data-cms-ai="0">Archiving and deleting a site-level content template</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-role-level-content-template" data-cms-ai="0">Creating a role-level content template</a>
</div>
</div>
</bsp-chapter></li>
<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/modifying-a-role-level-content-template" data-cms-ai="0">Modifying a role-level content template</a>
</div>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/removing-a-role-level-content-template" data-cms-ai="0">Deleting a role-level content template</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-user-level-content-template" data-cms-ai="0">Creating a user-level content template</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/modifying-a-user-level-content-template" data-cms-ai="0">Modifying a user-level content template</a>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/removing-a-user-level-content-template" data-cms-ai="0">Deleting a user-level content template</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-color-codes-to-w" data-cms-ai="0">Adding color codes to workflow statuses</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-the-transition-order-in-the-workflow-widget" data-cms-ai="0">Customizing the transition order in the Workflow widget</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/viewing-a-workflows-history" data-cms-ai="0">Viewing a workflow's history</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/archiving-a-workflow" data-cms-ai="0">Archiving a workflow</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/deleting-a-workflow" data-cms-ai="0">Deleting a workflow</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/limiting-role-access-to-workflow-transitions" data-cms-ai="0">Limiting a role's access to workflow transitions</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/base-url-for-delivery-options" data-cms-ai="0">Base URL for delivery options</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-email-messages" data-cms-ai="0">Configuring email messages</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-automatic-subscriptions" data-cms-ai="0">Configuring automatic subscriptions</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-a-shared-subscription" data-cms-ai="0">Configuring a shared subscription</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/enabling-and-configuring-actionable-notifications" data-cms-ai="0">Enabling and configuring actionable notifications</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-notification-actions" data-cms-ai="0">Action</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-notification-actions" data-cms-ai="0">Action Provider</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/customizing-notification-actions" data-cms-ai="0">Additional APIs</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-a-user-to-receive-content-report-notifications" data-cms-ai="0">Tutorial: Configuring a user to receive content report notifications</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-a-user-to-receive-content-report-notifications" data-cms-ai="0">Introduction</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-a-user-to-receive-content-report-notifications" data-cms-ai="0">Assumptions</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-a-user-to-receive-content-report-notifications" data-cms-ai="0">Step 1: Creating a test user</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-a-user-to-receive-content-report-notifications" data-cms-ai="0">Step 2: Setting up a role</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-a-user-to-receive-content-report-notifications" data-cms-ai="0">Step 3: Configuring an automatic user subscription and assigning it to a role</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-a-user-to-receive-content-report-notifications" data-cms-ai="0">Step 4: Assigning users to the role you created</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/tutorial-configuring-a-user-to-receive-content-report-notifications" data-cms-ai="0">Step 5: Verifying that the automatic user subscription is working properly</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-audiences" data-cms-ai="0">Creating audiences</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/modifying-audiences" data-cms-ai="0">Modifying audiences</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/archiving-audiences" data-cms-ai="0">Archiving audiences</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/tagged-content-view-counts" data-cms-ai="0">Tagged content view counts</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/type-view-count-target" data-cms-ai="0">Type view count target</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-content-variations" data-cms-ai="0">Creating audience variations</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/understanding-variation-inheritance" data-cms-ai="0">Understanding variation inheritance</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/accessing-production-guides" data-cms-ai="0">Accessing production guides</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/enabling-production-guides" data-cms-ai="0">Enabling production guides</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/enabling-editing-permissions-for-production-guides" data-cms-ai="0">Enabling editing permissions for production guides</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/setting-production-guides-to-be-open-by-default" data-cms-ai="0">Setting production guides to be open by default</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/adding-and-editing-production-guides" data-cms-ai="0">Adding and editing production guides</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/removing-and-deleting-production-guides" data-cms-ai="0">Deprecating production guides</a>
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</div>
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</ul>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/knowledge-management" data-cms-ai="0">Knowledge management</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/editorial-content-reports" data-cms-ai="0">Editorial content reports</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-editorial-content-reports" data-cms-ai="0">Creating editorial content reports</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/setting-up-auto-run-reports" data-cms-ai="0">Setting up auto-run reports</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-the-content-reports-widget" data-cms-ai="0">Configuring the Content Reports widget</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/restoring-an-archived-administrative-object" data-cms-ai="0">Restoring an archived administrative object</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/permanently-deleting-administrative-objects" data-cms-ai="0">Permanently deleting administrative objects</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/dynamic-modules-demo" data-cms-ai="0">Video demo: Dynamic modules</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/understanding-content-types-and-dynamic-modules" data-cms-ai="0">Understanding content types and dynamic modules</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/associating-curated-style-groups-with-content-types" data-cms-ai="0">Associating curated style groups with content types</a>
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</ul>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/dynamic-taxonomy" data-cms-ai="0">Dynamic taxonomy</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/dynamic-taxonomy-demo" data-cms-ai="0">Video demo: Dynamic taxonomy</a>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/understanding-content-types-dynamic-tag-categories-and-dynamic-tags" data-cms-ai="0">Understanding content types, dynamic tag categories, and dynamic tags</a>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/creating-a-dynamic-tag-category" data-cms-ai="0">Creating a dynamic tag category</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/mapping-a-content-type-to-dynamic-tag-categories" data-cms-ai="0">Mapping a content type to dynamic tag categories</a>
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</div>
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<li><bsp-chapter class="Chapter">
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<a class="Link " href="/documentation/brightspot-cms-user-guide/adding-dynamic-tags-to-a-dynamic-tag-category" data-cms-ai="0">Adding dynamic tags to a dynamic tag category</a>
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</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/applying-dynamic-tags-to-an-asset" data-cms-ai="0">Applying dynamic tags to an asset</a>
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</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/searching-for-assets-with-a-dynamic-tag" data-cms-ai="0">Searching for assets with a dynamic tag</a>
</div>
</div>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/redirect-importer" data-cms-ai="0">Redirect importer</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/redirect-importer-demo" data-cms-ai="0">Video demo: Redirect importer</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/using-the-redirect-importer" data-cms-ai="0">Using the redirect importer</a>
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<a class="Link " href="/documentation/brightspot-cms-user-guide/review-cycles" data-cms-ai="0">Review cycles</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/review-cycles-demo" data-cms-ai="0">Video demo: Review cycles</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/review-cycle-timelines" data-cms-ai="0">Review-cycle timelines</a>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-site-level-review-cycles" data-cms-ai="0">Configuring site-level review cycles</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-asset-level-review-cycles" data-cms-ai="0">Configuring asset-level review cycles</a>
</div>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/review-cycle-activity-widget" data-cms-ai="0">Adding the Review Cycle Activity widget to your dashboard</a>
</div>
</div>
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<li><bsp-chapter class="Chapter">
<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/subscribing-to-review-cycle-notifications" data-cms-ai="0">Subscribing to review-cycle notifications</a>
</div>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/performing-a-periodic-review" data-cms-ai="0">Performing a periodic review of an asset</a>
</div>
</div>
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<div class="Chapter-header"><div class="Chapter-title">
<a class="Link " href="/documentation/brightspot-cms-user-guide/canceling-a-periodic-review" data-cms-ai="0">Canceling a periodic review of an asset</a>
</div>
</div>
</bsp-chapter></li>
</ul>
</bsp-chapter></li>
</ul>
</bsp-chapter></li>
</ul>
</bsp-chapter></li>
</ul>
<div class="Book-overlay"></div>
</bsp-book></div>
<div class="SupportDeskTopicPage-bookContentContainer" data-copmanion-content>
<main class="SupportDeskTopicPage-contentContainer">
<div class="BookPage-breadcrumbs">
<a class="Link " href="/documentation/brightspot-cms-user-guide" data-cms-ai="0">Brightspot CMS User Guide</a>
<div class="BookPage-breadcrumbs-divider">
<svg>
<use href="#icon-caret-right"></use>
</svg>
</div>
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/admin" data-cms-ai="0">Admin</a>
<div class="BookPage-breadcrumbs-divider">
<svg>
<use href="#icon-caret-right"></use>
</svg>
</div>
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/site-management" data-cms-ai="0">Site management</a>
<div class="BookPage-breadcrumbs-divider">
<svg>
<use href="#icon-caret-right"></use>
</svg>
</div>
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/seo" data-cms-ai="0">SEO</a>
</div>
<div class="BookPage-breadcrumbs-mobile">
<a class="Link " href="/documentation/brightspot-cms-user-guide/latest/seo" data-cms-ai="0">Back to SEO<svg class="icon-arrow-forward"><use href="#icon-arrow-forward"></use></svg></a>
</div>
<h2>
SEO overview
</h2>
<div class="SupportDeskTopicPage-info" >
<div class="SupportDeskTopicPage-actions">
<div class="ActionBar">
<ul class="ActionBar-items">
<li class="ActionBar-items-item"><a class="ActionLink" href="mailto:?"
data-social-service="mailto" data-cms-ai="0">
<svg><use href="#mono-icon-email"></use></svg><span>Email</span>
</a>
</li>
<li class="ActionBar-items-item"><a class="ActionLink" href="javascript:window.print()" data-cms-ai="0"><span class="sr-only">Print</span>
<svg><use href="#mono-icon-print"/></svg>
</a>
</li>
</ul>
</div>
</div>
</div>
<hr />
<div class="SupportDeskTopicPage-main">
<div class="SupportDeskTopicPage-main-item">
<div class="StepModule" data-module data-no-media><span class="StepModule-anchor" id="e6b135aa-c9a2-4e94-8fb7-362d2bba6954"></span>
<div class="StepModule-body RichTextBody">
<p>Search engine optimization (SEO) is the process of characterizing an asset so that search engines can easily find and list it in search results. While individual search engines have their own methods for finding and listing assets on the Internet, they all generally look for specific tags within the <code><head></code> element.
</p>
<p><code><title></code><b> and </b><code><meta></code><b> tags</b>
</p><p>
SEO text often appears in the <code><title></code> and <code><meta></code> tags.
</p><div class="Enhancement" data-align-center
>
<div class="Enhancement-item" data-modulewell="standard"><bsp-code-block class="CodeBlock" data-module="standard" data-language="text/x-markdown" data-no-media data-is-enhancement>
<pre class="language- line-numbers" data-line-count="4" data-line="2, 3"><code tabindex="0"><head>
<title>Brightspot's mission is to transform the way content is created and presented.</title>
<meta name="description" content="Brightspot gives you all of the tools you need to easily drive your brand storytelling."/>
</head></code></pre>
<ul class="CodeBlock-annotations">
<li class="CodeAnnotation" value="2">
<div class="RichTextBody">
Shows SEO in the <code><title></code> tag.<br>
</div>
</li><li class="CodeAnnotation" value="3">
<div class="RichTextBody">
Shows SEO text in the <code><meta description></code> tag.
</div>
</li>
</ul>
</bsp-code-block>
</div>
</div><p>
</p><hr>
<p>
</p>
<p><b>Open Graph properties</b>
</p><p>
SEO text often appears in Open Graph Tag properties used by social networks.
</p><div class="Enhancement" data-align-center
>
<div class="Enhancement-item" data-modulewell="standard"><bsp-code-block class="CodeBlock" data-module="standard" data-language="text/x-markdown" data-no-media data-is-enhancement>
<pre class="language- line-numbers" data-line-count="7" data-line="2, 3, 4, 5, 6"><code tabindex="0"> <head>
<meta property="og:title" content="Brightspot鈥檚 mission is to transform the way content is created and presented">
<meta property="og:url" content="https://brightspot.com/brightspots-mission-is-to-transform-the-way-content-is-created-and-presented">
<meta property="og:description" content="Brightspot gives you all of the tools you need to easily drive your brand storytelling forward and transform your digital customer experiences鈥攚ithout compromise">
<meta property="og:site_name" content="Brightspot">
<meta property="og:type" content="article">
</head></code></pre>
<ul class="CodeBlock-annotations">
<li class="CodeAnnotation" value="2">
<div class="RichTextBody">
Specifies the asset's title when appearing in a social network.<br>
</div>
</li><li class="CodeAnnotation" value="3">
<div class="RichTextBody">
Specifies the URL to which visitors arrive after clicking on the link in a social network. For example, if Malcolm shared an item on his Facebook page, Facebook includes this URL in the share. When Amy clicks on the shared item, she arrives at this URL.<br>
</div>
</li><li class="CodeAnnotation" value="4">
<div class="RichTextBody">
Shows the tag line appearing in a social network.<br>
</div>
</li><li class="CodeAnnotation" value="5">
<div class="RichTextBody">
Specifies the site name to display in the social network.
</div>
</li><li class="CodeAnnotation" value="6">
<div class="RichTextBody">
Specifies the type of asset.<br>
</div>
</li>
</ul>
</bsp-code-block>
</div>
</div><p>
</p><hr>
<p>
</p>
<p><b>How Brightspot populates SEO text</b>
</p>
<p>
Depending on the asset you create, Brightspot automatically populates the SEO fields. For example, text you type in <b>Headline</b> and <b>Subheadline</b> fields automatically appears in the <b>Title</b> and <b>Description</b> fields under the <b>SEO</b> tab.
</p>
<div class="Enhancement" data-align-center
>
<div class="Enhancement-item" data-modulewell="standard"><figure class="Figure"
data-fullscreen>
<picture
><source media="(max-width: 412px)" type="image/webp" width="412" height="267" data-image-size="modalImageSize_lighthouseMobile" srcset="https://brightspot.brightspotcdn.com/dims4/default/c367e52/2147483647/strip/true/crop/1515x982+0+0/resize/412x267!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/cf2cf48/2147483647/strip/true/crop/1515x982+0+0/resize/824x534!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source media="(max-width: 412px)" width="412" height="267" data-image-size="modalImageSize_lighthouseMobile" srcset="https://brightspot.brightspotcdn.com/dims4/default/e98b2ba/2147483647/strip/true/crop/1515x982+0+0/resize/412x267!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><source media="(max-width: 568px)" type="image/webp" width="590" height="382" data-image-size="modalImageSize_sm" srcset="https://brightspot.brightspotcdn.com/dims4/default/09a37e9/2147483647/strip/true/crop/1515x982+0+0/resize/590x382!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/c3720e0/2147483647/strip/true/crop/1515x982+0+0/resize/1180x764!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source media="(max-width: 568px)" width="590" height="382" data-image-size="modalImageSize_sm" srcset="https://brightspot.brightspotcdn.com/dims4/default/41ce18d/2147483647/strip/true/crop/1515x982+0+0/resize/590x382!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><source media="(max-width: 768px)" type="image/webp" width="770" height="499" data-image-size="modalImageSize_md" srcset="https://brightspot.brightspotcdn.com/dims4/default/49ebde7/2147483647/strip/true/crop/1515x982+0+0/resize/770x499!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/112b2cd/2147483647/strip/true/crop/1515x982+0+0/resize/1540x998!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source media="(max-width: 768px)" width="770" height="499" data-image-size="modalImageSize_md" srcset="https://brightspot.brightspotcdn.com/dims4/default/c9b7fe6/2147483647/strip/true/crop/1515x982+0+0/resize/770x499!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><source media="(max-width: 1024px)" type="image/webp" width="1030" height="668" data-image-size="modalImageSize_lg" srcset="https://brightspot.brightspotcdn.com/dims4/default/43c7f95/2147483647/strip/true/crop/1515x982+0+0/resize/1030x668!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/39a964d/2147483647/strip/true/crop/1515x982+0+0/resize/2060x1336!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source media="(max-width: 1024px)" width="1030" height="668" data-image-size="modalImageSize_lg" srcset="https://brightspot.brightspotcdn.com/dims4/default/752234c/2147483647/strip/true/crop/1515x982+0+0/resize/1030x668!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><source media="(max-width: 1440px)" type="image/webp" width="1200" height="778" data-image-size="modalImageSize_xl" srcset="https://brightspot.brightspotcdn.com/dims4/default/263d12a/2147483647/strip/true/crop/1515x982+0+0/resize/1200x778!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/e21ab65/2147483647/strip/true/crop/1515x982+0+0/resize/2400x1556!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source media="(max-width: 1440px)" width="1200" height="778" data-image-size="modalImageSize_xl" srcset="https://brightspot.brightspotcdn.com/dims4/default/f86d4fc/2147483647/strip/true/crop/1515x982+0+0/resize/1200x778!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><source type="image/webp" width="1515" height="982" data-image-size="modalImageSize" srcset="https://brightspot.brightspotcdn.com/dims4/default/e0a5005/2147483647/strip/true/crop/1515x982+0+0/resize/1515x982!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/7b2b479/2147483647/strip/true/crop/1515x982+0+0/resize/3030x1964!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source width="1515" height="982" data-image-size="modalImageSize" srcset="https://brightspot.brightspotcdn.com/dims4/default/c224548/2147483647/strip/true/crop/1515x982+0+0/resize/1515x982!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><img class="Image" data-image-size="modalImageSize" alt="How Brightspot populates SEO text" srcset="https://brightspot.brightspotcdn.com/dims4/default/c224548/2147483647/strip/true/crop/1515x982+0+0/resize/1515x982!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/f422fbd/2147483647/strip/true/crop/1515x982+0+0/resize/3030x1964!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x" width="1515" height="982" loading="lazy" src="https://brightspot.brightspotcdn.com/dims4/default/c224548/2147483647/strip/true/crop/1515x982+0+0/resize/1515x982!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"></picture>
<picture
tabindex="0" role="button" aria-label="Open Modal"><source media="(max-width: 412px)" type="image/webp" width="412" height="267" data-image-size="fallbackImageSize_lighthouseMobile" srcset="https://brightspot.brightspotcdn.com/dims4/default/c367e52/2147483647/strip/true/crop/1515x982+0+0/resize/412x267!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/cf2cf48/2147483647/strip/true/crop/1515x982+0+0/resize/824x534!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source media="(max-width: 412px)" width="412" height="267" data-image-size="fallbackImageSize_lighthouseMobile" srcset="https://brightspot.brightspotcdn.com/dims4/default/e98b2ba/2147483647/strip/true/crop/1515x982+0+0/resize/412x267!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><source media="(max-width: 568px)" type="image/webp" width="528" height="342" data-image-size="fallbackImageSize_sm" srcset="https://brightspot.brightspotcdn.com/dims4/default/be55ad3/2147483647/strip/true/crop/1515x982+0+0/resize/528x342!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/34cf2ed/2147483647/strip/true/crop/1515x982+0+0/resize/1056x684!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source media="(max-width: 568px)" width="528" height="342" data-image-size="fallbackImageSize_sm" srcset="https://brightspot.brightspotcdn.com/dims4/default/ee64506/2147483647/strip/true/crop/1515x982+0+0/resize/528x342!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><source type="image/webp" width="800" height="519" data-image-size="fallbackImageSize" srcset="https://brightspot.brightspotcdn.com/dims4/default/9d14b40/2147483647/strip/true/crop/1515x982+0+0/resize/800x519!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/bd25fb8/2147483647/strip/true/crop/1515x982+0+0/resize/1600x1038!/format/webp/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x"/><source width="800" height="519" data-image-size="fallbackImageSize" srcset="https://brightspot.brightspotcdn.com/dims4/default/92f3ada/2147483647/strip/true/crop/1515x982+0+0/resize/800x519!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"/><img class="Image" data-image-size="fallbackImageSize" alt="How Brightspot populates SEO text" srcset="https://brightspot.brightspotcdn.com/dims4/default/92f3ada/2147483647/strip/true/crop/1515x982+0+0/resize/800x519!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 1x,https://brightspot.brightspotcdn.com/dims4/default/586dc5a/2147483647/strip/true/crop/1515x982+0+0/resize/1600x1038!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png 2x" width="800" height="519" loading="lazy" src="https://brightspot.brightspotcdn.com/dims4/default/92f3ada/2147483647/strip/true/crop/1515x982+0+0/resize/800x519!/quality/90/?url=http%3A%2F%2Fbrightspot-brightspot.s3.us-east-1.amazonaws.com%2Fbsp%2Fbf%2Fa6%2F80aa5cde4695bff78f6e41321384%2F2022-08-04-15-22-14.png"></picture>
<figcaption>
<div class="Figure-content">
<div class="Figure-caption">How Brightspot populates SEO text</div>
</div>
</figcaption>
</figure></div>
</div><p>You can add or modify an asset's SEO entries as described in <a class="Link " href="/documentation/brightspot-cms-user-guide/configuring-seo-for-an-asset" data-cms-ai="0">Configuring SEO for an asset</a>.
</p>
<hr>
<p>
</p>
<p><b>How search engines use SEO text</b>
</p>
<p>
Generally speaking, when a search engine lists your asset in search results, the text it displays comes from the <code><title></code> and <code><meta description></code> tags鈥攚hich Brightspot populates from your entries in an asset's <b>SEO</b> tab. In addition, Google sets the search terms in boldface.
</p><p>
Referring to the following illustration, the SEO fields <b>Title</b> and <b>Description</b> appear in the search results. (The permalink appears parsed above the article's title.) If a visitor searched for the terms <code>SEO</code> and <code>Brightspot</code>, those terms appear in boldface.
</p><div class="Enhancement" data-align-left
>
<div class="Enhancement-item" data-modulewell="standard"><figure class="Figure"
data-fullscreen>
<picture
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