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Integration spotlight: Manage your e-commerce storefront

Integration spotlight: Manage your e-commerce storefront
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Integration spotlight: Manage your e-commerce storefront

Connecting your content to your e-commerce experience requires a seamless and effective integration that drives both engagement and conversion. Your content should boost your e-commerce sales — which means it's search-engine optimized, it allows customers to easily transition from consuming content to making a purchase, and you are delivering a consistent message that allows for content re-use across channels. Connecting your content to your e-comm experience delivers a unified experience for your shoppers, enhances SEO and streamlines your operations, saving you time and resources while increasing sales. Brightspot is purpose-built to connect your content experiences to your e-commerce platform, right out of the box, so you can be on your way to increased conversion.

Transcript

Welcome to Brightspot's latest use case-focused solution, designed to connect your content to your commerce experience.

Elevate your ecommerce experience and move from buying to shopping, increasing basket sizes and engagement across your products.

With our expansive eCommerce integrations, we’ve redefined the way you manage content and commerce together.

Imagine bringing checkout experiences to your content, and telling the story of your brand and products alongside your product.

Our solution works effortlessly with your existing setup, whether it's Shopify, BigCommerce or another leading storefront.

Behind the scenes, we've built robust data models and utilities, allowing you to easily align yor content with product information, inventory and analytics.

Whether you're tracking revenue, profitability, or even what's sitting in the cart, our platform handles it all with ease.

But it doesn't stop there. With Brightspot, syndicating content is as simple as a few clicks. Publish headers, footers, or any content directly from Brightspot to your storefront using our embed scripts. This flexibility means you can style your store exactly how you envision it, without compromising functionality.

We've also introduced interactive features like the ability to make any image shoppable, and custom product lists, personalizing the user experience and making your storefront more engaging.

Contact us today to dive deeper into Brightspot's e-commerce capabilities and see how our platform serves as the ultimate tool for integrating content and commerce.