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Referral reports lend insight into the referrer that brought a visitor to your site for the first time. You configure a referrer report only after importing a report suite, which populates the metrics required to build the referrer report. For details on importing a report suite, see Importing an Adobe Analytics report suite.

To set up an Adobe Analytics referral report:

1. Click menu > Adobe Analytics > Report Suites.
2. Select the report suite in which you want to configure the referral report.

3. In the Reporting tab, under Reports, select Referral Report.

   Note

   The following fields have values that are dynamically populated by Adobe Analytics. What you select in the following fields depends entirely on your specific project, business needs, report suite, API, and other variables; therefore, Brightspot recommends performing an analysis on these components before selecting values in the following fields. For that reason, this topic does not (and cannot) provide exact values.
   
   For more information on metrics in Adobe Analytics, see .

4. Under First Touch Channel Dimension, select a dimension (for example, First Touch Channel (variables/firsttouchchannel)).
5. Under Screen Page Views Metric, select a metric (for example, Page Views (metrics/pageviews)).
6. Click Save.

After saving, you can view information related to how current your metrics are by checking the report's Reporting tab.