Our goal is to provide actionable, high-quality, news, data and analysis to professionals across multiple industry segments and through relevant brands. Brightspot鈥檚 central, extensible solution is helping us succeed at this effort.
RESTON, Va. (March 18, 2021) - Brightspot announced that NextGen, the B2B information division of Euromoney PLC has launched three new properties鈥擳rading Risk, Inside P&C, and Insurance Insider鈥攚ith its CMS solution, bringing the total number of Euromoney properties launched with Brightspot in the past year to eight. The launch of a ninth brand, Global Capital, is also in the works.
As the manager of one of Europe鈥檚 largest network of B2B media brands, NextGen recognized the importance of digital transformation to sharpen its competitive edge and reach the next level of business success. To achieve its ambitious business and technology goals, and realize cost efficiencies, the company focused on selecting a single publishing system that would enable standardization and content sharing across more than 18 websites and domains. NextGen chose Brightspot鈥檚 CMS for this effort due to its speed and enterprise-quality capabilities.
Leveraging the powerful out-of-the-box components and B2B functionality of the Brightspot CMS gave Brightspot a head start on customizing NextGen鈥檚 solution, making it possible to launch its first two properties in four months. To help Euromoney boost engagement and deliver value to its audiences, Brightspot鈥檚 solution included key integrations to support newsletters, emails, podcasts, and videos as well as a paywall and Salesforce CRM. Notably, Brightspot also integrated with Euromoney鈥檚 proprietary group database which allows NextGen to pull metadata from a repository of company, people, and deals data into its content.
鈥淲e are delighted to announce our collaboration with Brightspot to consolidate and advance our delivery of market intelligence,鈥� commented Isaac Showman, CEO of NextGen. 鈥淥ur goal is to provide actionable, high-quality, news, data and analysis to professionals across multiple industry segments and through relevant brands. Brightspot鈥檚 central, extensible solution is helping us succeed at this effort.鈥�
A highlight of Brightspot鈥檚 work with NextGen has been the speed of onboarding. In April 2020, NextGen made the decision to migrate two sites by the end of September 2020, giving Brightspot less than five months to make the transition during a global pandemic. Brightspot enabled NextGen to launch custom experiences with their first sites, Euromoney.com and Asiamoney.com, within four months. More recently, their prominent business publication The Deal also launched with Brightspot.
鈥淲e are thrilled to be working with Euromoney as the company continues its journey as a leading information provider,鈥� remarked Sandeep Hulsandra, SVP & General Manager, Media Practice at Brightspot. 鈥淣extGen was determined to move ahead with consolidating its content technology even amid COVID-19, and Brightspot made that goal achievable. This journey is further validation of Brightspot鈥檚 flexible, enterprise-grade functionality that enables diverse brands to migrate sites quickly and consolidate legacy systems.鈥�
Brightspot鈥檚 content management solution has created a strong foundation for Euromoney and is building in the capabilities needed to carry the business in the future. This partnership also marks Brightspot鈥檚 continued successful expansion in the fast-growing B2B publishing space.
About NextGen and Euromoney
At NextGen, we're building the future of information services. Our business serves professionals across the financial and professional services sector, covering markets such as banking, legal, and insurance. We are a highly diversified business with services that support clients' market intelligence, business development, and workflow solutions.
NextGen is part of the Financial and Professional Services division of Euromoney Institutional Investor, an international business-information group listed on the London Stock Exchange and a member of the FTSE 250 share index. For more information on the company and our strategy, please visit: .
About Brightspot
At Brightspot we believe technology should enable content-focused teams to work smarter, faster, and more seamlessly to move businesses forward.
With decades of collective experience in publishing and media, we鈥檝e built a powerful CMS and world-class Delivery Team to help companies transform their business content and digital experiences by creating enterprise applications at scale with astonishing speed.
