Guide to SEO & content leadership: How to secure the top spot in SERPs
On-demand webinar featuring Brightspot & Semji
Webinar details
Speakers
Miles De Feyter | Director Customer Engagement & SEO, Brightspot
Corentin Mirande| Head of International Development, Semji
Corentin Mirande| Head of International Development, Semji
Who should watch
Publishing, SEO, content, marketing, digital leads and anyone else who wants the tactics and tools to take their content and SEO strategy to the next level.
Today’s highly competitive SEO landscape pushes you to act fast. As it evolves constantly, creating an evergreen content process is not for the faint of heart. While you need to ensure content quality at all times, you also need to make sure your content is SEO-friendly, compliant with Google’s updates and performs well.
But how do you balance SEO, quality and performance to maintain your top position in search engine results pages (SERP)?
Watch on-demand as we guide you through the most important factors to secure that top leadership spot and how to maintain it.
What you’ll learn:
- Why becoming the SEO leader in your industry should be a top priority
- Where to allocate your team’s efforts to maximize your impact on SERP
- How to create and maintain content velocity while navigating Google’s updates
Watch the Webinar
Related resources
Search engines like Google and Bing are working to deliver search results that respond more accurately to questions phrased in conversational language. Now and into the future—especially with the growth in voice-activated search—meeting complex requests phrased in our natural language will be key to maintaining optimal search performance in the future.
In order to succeed at SEO in 2021, enterprise organizations need to pay attention to the tactics and trends taking shape to stay ahead of the curve. Here are three trends to keep a close eye as you build out your SEO strategy for the year ahead.
Nine out of ten web pages get no search traffic from Google—representing an opportunity for many businesses to boost their SEO strategies, and make SEO a priority this year. To get started, here are three essential SEO tools for organizations and publishers to keep in mind.
Other webinars
In this webinar, we’ve invited DispatchHealth to discuss its journey with Brightspot and how the company was able to transform its digital approach in just 60 days.
In this webinar, we discuss the growing demand for content and how businesses' digital asset libraries are growing to meet this demand.
In this webinar, we discuss how integrations and workflows between your martech stack and CMS will optimize both the organization of your content and the methods by which you deliver, monetize and measure that content.