The GenAI effect: Cracking the multi-channel code at scale
On-demand webinar featuring Brightspot & brain.one
Webinar details
Speakers
John Ragsdale | VP, TSIA
Chris Smith | Principal Product Manager, Brightspot
Thoryn Stephens | Founder & CEO, brain.one
Chris Smith | Principal Product Manager, Brightspot
Thoryn Stephens | Founder & CEO, brain.one
Who should watch
Communications, editorial, marketing, tech and digital leads who are seeking to align their technology selection with their business' unique situation.
In an era where AI is no longer a novelty in the digital realm, the rise of generative AI (GenAI) signals a significant shift with far-reaching impacts on daily workflows and business operations everywhere. How can organizations keep up?
Download the on-demand webinar to hear an illuminating discussion on how AI is impacting businesses everywhere! We discuss the intricacies of generative AI integration, as well as its key challenges, and actionable strategies for harnessing its potential in multi-channel content dissemination. Discover how your content management system (CMS) can serve as a pivotal tool in maximizing the benefits of AI within your digital content strategy.
Key topics covered include:
- Fundamental hurdles in generative AI implementation, with a special focus on content governance
- Real-world use cases of GenAI for enhancing both content creation and distribution processes
- How to leverage cutting-edge technology for seamless automated distribution across various channels
- Implementing human-in-the-loop (HITL) validation checkpoints to ensure content excellence
Watch the Webinar
Related webinars
Irked by your CMS? You鈥檙e not alone. Join Forrester Analyst, Joe Cicman, and Brightspot Co-Founder, David Gang, to learn how digital and IT leaders are reevaluating their approach to their CMS.
In this webinar, learn more about upcoming content trends and how your organization can rise above these challenges.
In this webinar, learn more about how you can quickly and effectively deliver digital experiences at scale with the essential connections between your CMS and the tools of a fully integrated tech stack.
Related resources
Discover how composable architecture enhances flexibility, scalability and personalization in marketing, allowing seamless omnichannel customer experiences.
Content modeling is a smart way to structure and manage content, making sure everything stays consistent and makes sense across the board.
Discover 13 essential content marketing tips to create data-driven strategies. Learn how to use AI, target audience insights and effective content hierarchies for success.