·¬ÇÑÉçÇø

Brightspot CMS capabilities
Latest Capabilities
Back to Latest Capabilities

7 reasons why the latest Brightspot release will transform your content experience

illustration depicting digital tools for effective personalization

Experience seamless integration, enhanced productivity and AI-driven content creation with Brightspot's latest release — designed to transform your workflows and elevate your content strategy.

AI-powered productivity: Your new content assistant

In today’s fast-paced digital landscape, speed and accuracy are crucial. Brightspot’s latest release introduces AI-driven tools designed to supercharge your productivity. The standout feature, "Ask AI," is more than just a content generator — it's your personal assistant embedded within your CMS. Whether you need to generate summaries, extract insights from your existing content or ask questions directly to your database, Ask AI (BETA) is there to make your work easier and more efficient. Imagine being able to uncover hidden patterns in your content or instantly generate new ideas — all while maintaining a consistent voice across your platforms. With AI as your co-pilot, content creation is not just faster but also smarter.

Feature spotlight: Create with AI
Play Now
Feature spotlight: Create with AI

Unmatched flexibility in your tech stack: 7,000+ integrations

One of the biggest challenges organizations face today is integrating diverse tools and applications into a cohesive workflow. Brightspot’s latest version tackles this head-on with an open ecosystem that connects seamlessly with over 7,000 common business applications. Whether you're setting up alerts in Microsoft Teams when content is published, sending content from Google Drive to your CMS or syncing newsletters with your CRM campaigns, Brightspot has you covered. This flexibility means you can automate even the most complex workflows, reduce IT overhead and ensure that your tech stack works exactly how you need it to. The result is a unified, efficient system that empowers your team to work smarter, not harder.

Integration spotlight: Google Calendar
Play Now
Integration spotlight: Google Calendar

Enhanced collaboration tools: Streamline your team’s workflow

Collaboration is the backbone of any successful content strategy, and the latest Brightspot release is designed to enhance how your team works together. With features like actionable notifications, your team can stay in the zone without unnecessary task-switching. Imagine receiving an alert about a content piece and being able to approve it or push it through the workflow directly from the notification. This not only speeds up the content creation process but also minimizes disruptions, allowing your team to maintain focus on creating high-quality content. Additionally, with new streamlined toolbars and user access controls, your team can work more efficiently, ensuring that everyone is on the same page and that the right people have access to the right content at the right time.

Feature spotlight: Actionable notifications
Play Now
Feature spotlight: Actionable notifications

Comprehensive AI governance: Full control over your AI tools

As AI becomes more integrated into content creation, governance and transparency are non-negotiable. The newest version of our platform ensures you have complete control over how AI is used across your organization. With AI tracking and governance features, you can set precise limitations on who can leverage AI tools, monitor AI usage down to the field level and ensure that only authorized employees utilize these advanced capabilities. This level of control is crucial for maintaining content integrity and transparency, helping you avoid the pitfalls of unmanaged AI usage. Whether you’re overseeing a small team or a large organization, these governance tools give you the confidence to deploy AI safely and effectively.

Feature spotlight: AI usage & tracking
Play Now
Feature spotlight: AI usage & tracking

Advanced content management: A redesigned interface for modern workflows

Managing content efficiently is at the core of Brightspot’s mission, and this next-gen version of the CMS takes this to a new level with a more intuitive and efficient content creation interface. The redesigned editing interface also includes modernized tools that are ready when you need them, ensuring a high-quality content creation experience that saves time and boosts productivity. The upgraded GraphQL API now merges with Brightspot's content management APIs into a single, powerful tool, streamlining your development process. This means faster implementation, easier management and more robust integrations, allowing your team to focus on what really matters — creating compelling content.

Editing interface redesign
Play Now
Feature spotlight: Editing interface redesign

Integrated e-commerce capabilities: Seamless connection between content and commerce

For businesses in the e-commerce space, the ability to connect content directly with sales channels is a game-changer. Brightspot’s new release offers pre-built templates, content types and integrations that seamlessly link your CMS with your e-commerce platform. Whether you're updating product descriptions, launching new campaigns or ensuring consistent branding across multiple channels, Brightspot simplifies the process. The platform also enhances product visibility and customer engagement by ensuring that your content and commerce strategies work hand-in-hand. This not only accelerates the content-to-commerce engine but also ensures a unified brand experience from product discovery to checkout.

Integration spotlight: Manage your e-commerce storefront
Play Now
Integration spotlight: Manage your e-commerce storefront

Continuous upgrades without the hassle: Stay ahead of the curve

Technology evolves rapidly, and staying up-to-date with the latest tools and features can be challenging — especially without disrupting your workflow. Brightspot’s upgrade program is designed to make this process seamless. You can access the latest version of Brightspot with all its new functionalities without losing your customizations or requiring extensive downtime. This ensures that your CMS remains cutting-edge, with the latest security updates, features and tools available to your team. By reducing the time, effort and resources needed to upgrade, Brightspot enables you to focus on delivering the best content experience possible without the usual headaches associated with software upgrades.

Share
The upcoming version of Brightspot has it all: freedom and flexibility in your technology, AI-boosted productivity and empowering your work, in exactly your way. Join us for a webinar series that introduces a transformative suite of capabilities that will enable you to spice up your content experiences.

Talk to an expert

Hear how Brightspot can turn your digital strategy goals into a reality and see how the lives of your content creators and developers will be changed using our platform.

Get in touch