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Alistair Wearmouth

Alistair Wearmouth

Alistair Wearmouth is a content director with Brightspot, where he helps craft content-marketing material about the company, our customers and the technology behind our award-winning CMS. He also supports various customer accounts with their content strategy and publishing needs. With over two decades of experience in digital content and product management, Alistair has helped lead implementation and development for homegrown as well as off-the-shelf CMS solutions at companies including USA Today, Orbitz and National Geographic.

More from Alistair Wearmouth

May 20, 2021
Brightspot has been named a 2021 SIIA CODiE Award finalist in the Best Content Management ·¬ÇŃÉçÇř category. Finalists represent the best products, technologies and services in software, information and business technology.
3 Min Read
March 17, 2021
Today’s digital-content ecosystem feeds a proliferation of devices and channels where end users engage with the information that content producers create.
7 Min Read
March 15, 2021
In the rapidly evolving digital landscape, choosing the right platform for content management is crucial. This page delves into the complexities and differences between a digital experience platform (DXP) and a content management system (CMS). We'll explore their unique capabilities, benefits and roles in creating and managing digital user experiences. Also, we'll provide insights to help you make an informed decision in this crucial aspect of your digital transformation journey.
14 Min Read
February 15, 2021
Omnichannel marketing is a practice that aligns content delivery across marketing channels—both online and offline—to provide a seamless, consistent experience. Here's what marketers need to know to get it right.
4 Min Read
February 10, 2021
French news organization L’Opinion has partnered with Brightspot to revolutionize its creation of digital content covering the economy, government, education, and business.
2 Min Read
January 28, 2021
Digital transformation doesn't have to become a huge undertaking that cripples your organization. With over a decade of helping out customers launch world-class digital experiences, here are 11 simple mantras to keep in mind.
3 Min Read
December 15, 2020
Search engine optimization, or SEO, is the process of helping search engines better understand your content so they can determine where it should rank. A well-executed content strategy for SEO will provide a major return on your investment in content that will continue to pay dividends over time.
4 Min Read
December 08, 2020
The need for speed is paramount for organizations looking to get ahead and stay ahead of the competition. But don't let the concept of MVP—minimal viable product—hinder digital transformation. Instead consider your MVP as your most valuable product.
4 Min Read
July 14, 2020
Caracol increases site traffic 20% in the first week, gains rapid development and superior editorial experience with its new multisite CMS instance
2 Min Read
July 27, 2018
With Brightspot, Zonda manages over 20 distinct sites with a singular, powerful CMS that drastically improves editorial efficiency.
1 Min Read

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