Guide to SEO & content leadership: How to secure the top spot in SERPs
On-demand webinar featuring Brightspot & Semji
Webinar details
Speakers
Miles De Feyter | Director Customer Engagement & SEO, Brightspot
Corentin Mirande| Head of International Development, Semji
Corentin Mirande| Head of International Development, Semji
Who should watch
Publishing, SEO, content, marketing, digital leads and anyone else who wants the tactics and tools to take their content and SEO strategy to the next level.
Today’s highly competitive SEO landscape pushes you to act fast. As it evolves constantly, creating an evergreen content process is not for the faint of heart. While you need to ensure content quality at all times, you also need to make sure your content is SEO-friendly, compliant with Google’s updates and performs well.
But how do you balance SEO, quality and performance to maintain your top position in search engine results pages (SERP)?
Watch on-demand as we guide you through the most important factors to secure that top leadership spot and how to maintain it.
What you’ll learn:
- Why becoming the SEO leader in your industry should be a top priority
- Where to allocate your team’s efforts to maximize your impact on SERP
- How to create and maintain content velocity while navigating Google’s updates
Watch the Webinar
Related resources
If content is king, then your metadata is the lifeblood that gives it its eminence. Without its metadata, your content would just be invisible.
In this article we discuss SERP rich snippets and why these are important to your SEO efforts, plus how Brightspot is configured out-of-the-box to support them through structured data.
Search engines like Google and Bing are working to deliver search results that respond more accurately to questions phrased in conversational language. Now and into the future—especially with the growth in voice-activated search—meeting complex requests phrased in our natural language will be key to maintaining optimal search performance in the future.
Other webinars
CMS architecture
In this webinar, gain a developer’s perspective on the most essential CMS capabilities and how those capabilities map to your organization's needs.
In this webinar, we’ve invited DispatchHealth to discuss its journey with Brightspot and how the company was able to transform its digital approach in just 60 days.
In this webinar, we discuss the growing demand for content and how businesses' digital asset libraries are growing to meet this demand.