Search engine optimization (SEO) /cms-resources/tag/search-engine-optimization Search engine optimization (SEO) en-US Fri, 07 Jun 2024 16:51:19 GMT 6 expert tips: How to earn top spot in search rankings /cms-resources/content-insights/how-to-secure-top-spot-in-search-rankings In a recent webinar hosted by Semji’s Corentin Corentin Mirande and featuring Brightspot SEO expert Miles De Feyter, attendees got a detailed look at what it takes to earn top keyword rankings through a careful combination of strategic planning, competitive analysis and content workflows. Here are some of the key takeaways from this insightful and expert-led hourlong deep dive into all things SEO. Fri, 07 Jun 2024 16:51:19 GMT /cms-resources/content-insights/how-to-secure-top-spot-in-search-rankings Brightspot and Semji partner to bring cutting-edge SEO tools to content creators /about-us/news/brightspot-and-semji-seo-integration-partnership This collaboration integrates AI-powered SEO intelligence into CMS workflows to increase content quality, speed and performance Tue, 07 May 2024 15:35:02 GMT /about-us/news/brightspot-and-semji-seo-integration-partnership Integration spotlight: Semji /cms-integrations/artificial-intelligence/semji Turbocharge search-engine optimization (SEO) performance with the new Semji Chrome extension for Brightspot, which seamlessly integrates with your Brightspot CMS instance to offer AI-assisted writing tools, SEO content analysis and an effortless bridge with Semji's dashboard and tools. Mon, 06 May 2024 15:00:00 GMT /cms-integrations/artificial-intelligence/semji The role of AI in content governance /cms-resources/cms-insights/how-ai-improves-content-governance Discover how AI enhances content creation in content platform like Brightspot, including for plagiarism detection, SEO optimization, accessibility, translation and monitoring. Fri, 17 Nov 2023 14:09:13 GMT /cms-resources/cms-insights/how-ai-improves-content-governance How (and why) Brightspot outperforms the competition when it comes to SEO metrics /cms-resources/technology-insights/how-brightspot-outperforms-the-competition-in-core-web-vitals-and-seo Learn how Brightspot's back-end technology and flexibility helps the CMS shine and beat the competition with respect to a key SEO ranking factor: Core Web Vitals and page performance. Thu, 31 Aug 2023 19:38:06 GMT /cms-resources/technology-insights/how-brightspot-outperforms-the-competition-in-core-web-vitals-and-seo 10 ways Brightspot CMS will boost your SEO efforts /cms-resources/cms-insights/how-brightspot-cms-supports-seo Brightspot offers several features and tools to support search engine optimization (SEO) efforts. These features are designed to help content creators and website administrators optimize their content for better visibility and ranking in search engine results. Some of the key ways in which Brightspot CMS supports SEO include: Tue, 15 Aug 2023 16:36:12 GMT /cms-resources/cms-insights/how-brightspot-cms-supports-seo How image optimization can help your website perform better /cms-resources/content-insights/how-image-optimization-can-boost-seo-performance Learn how to boost your website's performance and SEO rankings with effective image optimization techniques that improve page loading speeds and user experience. Tue, 27 Jun 2023 19:33:37 GMT /cms-resources/content-insights/how-image-optimization-can-boost-seo-performance 9 CMS features to supercharge editorial performance and master your team's KPIs /cms-resources/content-insights/best-cms-features-for-content-team-to-hit-their-goals Discover the key to editorial success and KPI achievement with the best CMS features. Maximize your content's impact, reach your target audience and continually improve with powerful tools designed for media publishers. Tue, 13 Jun 2023 15:23:38 GMT /cms-resources/content-insights/best-cms-features-for-content-team-to-hit-their-goals SEO checklist for launching a new site /brightspot-cms/inside-brightspot/seo-checklist-for-launching-a-new-site Brightspot provides a number of built-in search engine optimization (SEO) features that you can enable or review with any site launch. Here's a punch list of things to keep in mind as you make a play to win at SEO. Thu, 23 Feb 2023 19:09:58 GMT /brightspot-cms/inside-brightspot/seo-checklist-for-launching-a-new-site 7 CMS features every small company needs /cms-resources/cms-selection-guide/7-cms-features-every-small-company-needs A good content management system (CMS) is critical to the success of many modern organizations. And while your small company may not need all the content production bells and whistles that a multimillion-dollar enterprise requires, you still need a reliable CMS to build a successful digital experience for your customers as well as your in-house team. If you’re shopping for a CMS for your small company, keep an eye out for these key features. Tue, 17 Jan 2023 14:00:54 GMT /cms-resources/cms-selection-guide/7-cms-features-every-small-company-needs Why your CMS content model is your SEO secret weapon /cms-resources/marketing-insights/why-your-cms-content-model-is-your-seo-secret-weapon While practitioners spend a lot of time doing on-page SEO, it can be beneficial to look further upstream and optimize your CMS content model for SEO. The content model helps to establish the structured data that search engines use to understand and prioritize different web content. Find out more here. Thu, 14 Oct 2021 12:14:23 GMT /cms-resources/marketing-insights/why-your-cms-content-model-is-your-seo-secret-weapon Integration Spotlight: How to use Amazon Comprehend to power better SEO results /cms-integrations/how-amazon-comprehend-natural-language-ai-boosts-seo Amazon Comprehend's Natural Language API can be used to provide data insights about keyword relevancy for your content—and power improved SEO performance. Thu, 27 May 2021 16:00:53 GMT /cms-integrations/how-amazon-comprehend-natural-language-ai-boosts-seo The value of metadata to your content and business /cms-resources/content-insights/the-value-of-metadata-to-your-content-and-business If content is king, then your metadata is the lifeblood that gives it its eminence. Without its metadata, your content would just be invisible. Tue, 18 May 2021 13:10:51 GMT /cms-resources/content-insights/the-value-of-metadata-to-your-content-and-business Enhance SEO with Rich Snippets: Brightspot's Guide to Boosting SERP Performance /cms-resources/marketing-insights/understanding-rich-snippets-for-seo In this article we discuss SERP rich snippets and why these are important to your SEO efforts, plus how Brightspot is configured out-of-the-box to support them through structured data. Wed, 21 Apr 2021 12:24:27 GMT /cms-resources/marketing-insights/understanding-rich-snippets-for-seo SEO trends: Understanding natural language search  /cms-resources/marketing-insights/guide-to-natural-language-search-for-seo Search engines like Google and Bing are working to deliver search results that respond more accurately to questions phrased in conversational language. Now and into the future—especially with the growth in voice-activated search—meeting complex requests phrased in our natural language will be key to maintaining optimal search performance in the future. Tue, 23 Mar 2021 16:04:14 GMT /cms-resources/marketing-insights/guide-to-natural-language-search-for-seo Google SEO trends to stay ahead of in 2024 /cms-resources/marketing-insights/keeping-up-with-google-seo-trends In order to succeed at SEO in 2021, enterprise organizations need to pay attention to the tactics and trends taking shape to stay ahead of the curve. Here are three trends to keep a close eye as you build out your SEO strategy for the year ahead. Fri, 12 Mar 2021 15:32:08 GMT /cms-resources/marketing-insights/keeping-up-with-google-seo-trends 3 SEO essentials digital teams can’t (and shouldn’t) operate without /cms-resources/content-insights/seo-essentials-for-digital-teams Nine out of ten web pages get no search traffic from Google—representing an opportunity for many businesses to boost their SEO strategies, and make SEO a priority this year. To get started, here are three essential SEO tools for organizations and publishers to keep in mind. Thu, 14 Jan 2021 12:51:22 GMT /cms-resources/content-insights/seo-essentials-for-digital-teams How to optimize your content to win at SEO /cms-resources/marketing-insights/how-to-optimize-your-content-to-win-at-seo Search engine optimization, or SEO, is the process of helping search engines better understand your content so they can determine where it should rank. A well-executed content strategy for SEO will provide a major return on your investment in content that will continue to pay dividends over time. Tue, 15 Dec 2020 13:30:26 GMT /cms-resources/marketing-insights/how-to-optimize-your-content-to-win-at-seo 5 technical issues that could be compromising your content's SEO /cms-resources/technology-insights/seo-essentials-to-improve-website-ranking Looking beyond on-page content and keywords, these five technical issues could be compromising SEO for content on your website. Thu, 03 Dec 2020 12:53:23 GMT /cms-resources/technology-insights/seo-essentials-to-improve-website-ranking