Modular content /cms-resources/tag/modular-content Modular content en-US Wed, 05 Jun 2024 11:19:00 GMT Audio content management: Harnessing the power of voice through your CMS /cms-resources/digital-trends/audio-content-management With the rise of voice-activated devices, audio content is more in demand than ever. To keep up, organizations need a user-friendly content management system (CMS) that makes creating, managing and distributing audio content a breeze. By using an audio-ready CMS and following best practices, you can connect with your audience on a deeper level through the power of voice, making your content more accessible and engaging. Wed, 05 Jun 2024 11:19:00 GMT /cms-resources/digital-trends/audio-content-management Top 10 reasons developers love Brightspot CMS /cms-resources/cms-selection-guide/top-10-reasons-developers-love-brightspot-cms Developers are responsible for aligning technology to support the mission, strategy and processes of their organization. Here are 10 ways Brightspot CMS empowers and improves the lives of developers. Tue, 12 Sep 2023 13:21:53 GMT /cms-resources/cms-selection-guide/top-10-reasons-developers-love-brightspot-cms What does content as a service mean when it comes to content management systems? /cms-resources/content-insights/content-as-a-service-explained Content as a service (CaaS) represents one of the new waves of thinking about content management and the content management systems (CMSs) that are used to create and manage this content. Thu, 23 Feb 2023 16:11:48 GMT /cms-resources/content-insights/content-as-a-service-explained How to dig out of content debt /cms-resources/content-insights/how-to-dig-out-of-content-debt Overlooked, legacy content can create more business issues than you might think. Find out how to streamline your site with active content management. Wed, 15 Feb 2023 19:53:15 GMT /cms-resources/content-insights/how-to-dig-out-of-content-debt How to simplify and solve for complex content challenges with the right publishing platform /cms-use-cases/complex-content-solutions/solving-complex-content-challenges-with-brightspot-cms From highly localized content experiences that include translations and audience-specific variations, to deconstructing your content assets into small modular components for better re-use and efficiency, complex content challenges are solvable with the right publishing platform. Fri, 04 Feb 2022 16:54:51 GMT /cms-use-cases/complex-content-solutions/solving-complex-content-challenges-with-brightspot-cms How modular content can future-proof your e-commerce strategy /cms-use-cases/e-commerce/how-modular-content-can-future-proof-your-ecommerce-strategy With e-commerce demand at an all-time high and marketing budgets at an all-time low, marketers are in need of tools that allow them to do more with less when it comes to scaling their content approach. A modular content approach supports content reuse and optimization. Fri, 03 Dec 2021 16:57:49 GMT /cms-use-cases/e-commerce/how-modular-content-can-future-proof-your-ecommerce-strategy How Brightspot CMS supports localization /brightspot-cms/how-brightspot-cms-supports-localization It’s no secret that personalized content goes a long way when connecting to your target audience. With the ultimate goal of having those connections converted into sales, one key component of personalizing the experience with your audience—and making that sale—is localized content. Wed, 24 Nov 2021 14:16:04 GMT /brightspot-cms/how-brightspot-cms-supports-localization How modular content saves two highly important resources: time and money /cms-resources/content-insights/how-modular-content-saves-time-and-money A recent Gartner study noted that business leaders need to find strategic ways to cut costs while also funding new growth investments to pull ahead in COVID-19 recovery and outpace the competition. In other words, they need to consider how to reallocate resources to drive sustained cost savings and support future growth. Tue, 19 Oct 2021 12:00:00 GMT /cms-resources/content-insights/how-modular-content-saves-time-and-money Why modular content and segmentation go hand-in-hand—and what this looks like /cms-resources/content-insights/why-modular-content-and-segmentation-go-hand-in-hand To get a deeper understanding of what's possible with the right digital marketing strategy, let's dive into segmentation and how it works with modular content to deliver personalized experiences across channels. Tue, 31 Aug 2021 12:00:00 GMT /cms-resources/content-insights/why-modular-content-and-segmentation-go-hand-in-hand How to create personalized customer experiences with modular content /cms-resources/cms-insights/how-to-create-personalized-customer-experiences-with-modular-content If you can offer personalized customer experiences, you’re much more likely to keep and grow your audience. Modular content can help you do just that. Find out more with these insights. Wed, 04 Aug 2021 15:22:12 GMT /cms-resources/cms-insights/how-to-create-personalized-customer-experiences-with-modular-content The enterprise content management revolution: Driving digital business to the future /cms-use-cases/enterprise-cms/enterprise-content-management-revolution-webinar-insights A new breed of advanced content management systems are simple and intuitive for end users, but offer a sophistication and flexibility that was simply unimaginable a few years ago. Brightspot’s latest webinar explores these changes and the massive benefits they offer organizations looking to give their audiences convenient, consistent and engaging content at pace. Thu, 08 Jul 2021 12:00:00 GMT /cms-use-cases/enterprise-cms/enterprise-content-management-revolution-webinar-insights 4 ways global marketing teams can embrace the power of modular content /cms-resources/marketing-insights/how-modular-content-empowers-global-marketing-teams Today’s digital-content ecosystem feeds a proliferation of devices and channels where end users engage with the information that content producers create. Wed, 17 Mar 2021 12:26:37 GMT /cms-resources/marketing-insights/how-modular-content-empowers-global-marketing-teams 5 real-world use cases of modular content built using Brightspot /cms-resources/cms-insights/5-real-world-use-cases-of-modular-content-built-using-brightspot For Brightspot customers, modular content often means realizing significant time savings while also maintaining more control over the content they push to their digital audiences—no matter the industry. Thu, 11 Feb 2021 20:04:57 GMT /cms-resources/cms-insights/5-real-world-use-cases-of-modular-content-built-using-brightspot Why modular content is a big deal /cms-resources/content-insights/why-modular-content-is-a-big-deal Modular content is growing in popularity by enabling companies to reuse content in ways that makes sense. But what is modular content, and how does it work? Here's what you need to know. Fri, 29 Jan 2021 15:38:55 GMT /cms-resources/content-insights/why-modular-content-is-a-big-deal