/cms-resources/marketing-insights Marketing insights en-US Wed, 09 Oct 2024 14:06:00 GMT /cms-resources/marketing-insights/why-content-personalization-matters In today’s increasingly competitive marketplace, delivering personalized customer experiences is no longer a nice to have—it’s an expectation. Consumers gravitate toward the brands that recognize them as individuals at every step of their journey. Wed, 09 Oct 2024 14:06:00 GMT /cms-resources/marketing-insights/why-content-personalization-matters /cms-resources/marketing-insights/streamlining-content-creation-and-management-with-cms Use a CMS to enhance content marketing with automation, collaboration tools and real-time data insights across digital channels. Wed, 02 Oct 2024 14:12:46 GMT /cms-resources/marketing-insights/streamlining-content-creation-and-management-with-cms /cms-resources/marketing-insights/composable-dxp-benefits Discover how composable DXPs help businesses integrate only the tools they need, providing a modular, future-proof approach to delivering digital experiences. Wed, 25 Sep 2024 16:00:05 GMT /cms-resources/marketing-insights/composable-dxp-benefits /cms-resources/marketing-insights/the-future-of-publishing-is-in-personalization Taking an omnichannel approach to distribution and using personalization to grow loyalty is a strategy that’s wildly successful—but challenging. Learn why. Tue, 27 Aug 2024 13:13:00 GMT /cms-resources/marketing-insights/the-future-of-publishing-is-in-personalization